Celebrity Advocacy and International Development

Celebrity Advocacy and International Development
By:Dan Brockington
Published on 2014-04-03 by Routledge


Celebrity advocacy is a curious phenomenon. It occupies a significant proportion of the public domain, but does so without engaging particularly well with much of the public. Yet this may not matter very much. Many people at the core of advocacy, and in political and business elites, simply do not notice any lack of engagement. In these circles celebrity advocacy can be remarkably effective. Celebrity Advocacy and International Development examines the work of celebrity advocacy and lobbying in international development. Its purpose is to understand the alliances resulting, their history, consequences, wider contexts and implications. It argues that celebrity advocacy signals a new aspect of elite rule. For populist celebrity advocacy can mark, ironically, a disengagement between the public and politics, and particularly the public and civil society. Recognising this poses new challenges, but also presents new opportunities, for the development movement. This book gives students and researchers in development studies and media studies a wealth of original empirical data, including interviews across the NGO sector, media and celebrity industries, newspaper analysis, large surveys of public opinion, and focus group research.

This Book was ranked at 39 by Google Books for keyword celebrity.

Book ID of Celebrity Advocacy and International Development's Books is t7BEAwAAQBAJ, Book which was written byDan Brockingtonhave ETAG "C9s5CZ6Kr9Q"

Book which was published by Routledge since 2014-04-03 have ISBNs, ISBN 13 Code is 9781134590339 and ISBN 10 Code is 1134590334

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Book which have "234 Pages" is Printed at BOOK under CategoryBusiness and Economics

This Book was rated by Raters and have average rate at ""

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